The seismic shift brought by the COVID-19 pandemic catalyzed explosive growth in digital activity, propelling the demand for precise virtual advertising technologies. At the forefront of this transformation is Canadian digital advertising powerhouse, Zoomd Technologies (TSXV: ZOMD).
Established in 2012 by a quartet of Israeli entrepreneurs, Zoomd originated as an advanced internal search engine that allows publishers to optimize their site engine for monetizing through e-commerce technologies and effective digital campaigns.
In 2017, the company astutely merged with global mobile ad giant, Moblin. This allowed Zoomd to expand its reach which led to enhanced user acquisition, engagement, and revenue.
Collaborations and Global Reach
Zoomd’s collaboration roster reads like a “who’s who” of the digital world. From Google Ads, Quora, Reddit, and Apple Search Ads to Verizon Media and giants like Microsoft, Samsung, Amazon, and Adobe, Zoomd’s widespread affiliations ensure its omnipresence in the digital landscape.
With a systemized platform registering over half a billion daily events through 600 media channels, its reach is formidable.
In a world changed by COVID-19, Zoomd expedited its drive by rolling out a SaaS platform that aids advertisers and publishers in crafting superior digital marketing campaigns. This state-of-the-art system boasts an AI-enhanced algorithm that elevates user experience, increases data touchpoints, and guards against digital fraud.
Continuous Expansion
2021 marked significant milestones for Zoomd. Entering Eastern Europe, East, and Southeast Asia markets, the company continues its expansion spree.
The acquisition of Japan’s adtech prodigy, Performance Revenues, further solidified its position, granting Zoomd access to the coveted Japanese market and a plethora of globally acclaimed publishers and marketing firms.
Zoomd’s signing spree didn’t stop there. With GMA Networks, a leading Filipino news and sports channel, and meczyki.pl, Poland’s top sports source, the company continues to mark its territory in the digital world.
Final Thoughts
With its operational footprints in Canada, Brazil, Mexico, South Korea, and other strategic nations, Zoomd Technologies stands at the cusp of a monumental 2021.
Its impeccable technology combined with an association with the digital elite makes it a shining beacon for investors and businesses alike. In the digital realm, Zoomd Technologies isn’t just another name; it’s the future.
